Starting today (and running through May 31st) Callaway’s Play Yellow campaign will pay $4 to the Children’s Miracle Network Hospitals for every dozen of the company’s ERC Soft Yellow golf balls sold ($39.99/dozen).
Callaway President and CEO Chip Brewer comments, “Callaway Golf is honored to support the Children’s Miracle Network Hospitals — an outstanding organization — through this Play Yellow initiative. We’re inspired by the golf industry’s broad effort to rally around this important cause and campaign.”
The ERC Soft, which also comes in white, features a new hybrid, multi-material cover that contributes to fast ball speeds and distance while providing a soft feel and higher spin rates on scoring shots.
Other features of the ERC Soft Yellow include Callaway’s largest Graphene-infused Dual SoftFast Core to date for high launch, max ball speed and distance, and Triple Track alignment technology that improves alignment through the use of a unique three line pattern on the ball.
The ERC Soft Yellow golf ball is available at retail now.
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