FIRST LOOK: Callaway Big Bertha is once again making the game easier for everyone
Callaway's 2023 Big Bertha family
Callaway Golf
When it comes to famous golf club names, there are few that can top Callaway’s Big Bertha. Ever since the Big Bertha name was first used back in 1991 to introduce an oversized driver, the goal has been unwavering — to engineer easy-to-hit clubs that make golf more fun, and Callaway is ready to do it again.
Big Bertha driver
The new Big Bertha driver is all about forgiveness and slice reduction and that is achieved thanks to a specifically designed low and forward center of gravity positioned towards the heel. This center of gravity location not only makes it easier to close the club face at impact to promote a draw, but it also creates more gear effect to help make the large face profile driver even more forgiving to help hit more fairways.
Big Bertha Driver
“This Big Bertha Driver recipe is one that we’ve refined now and carried over from the previous version, and that was a different way to approach how to kill a slice. In this application, we’re talking about reducing spin for this player that swings down and across the ball. In this version, we’ve refined that approach with a little bit lower and more forward CG positioning.” -Brian Williams, VP of Callaway R&D
From a technology standpoint, the 2023 Big Berth utilizes a lot of the same technologies as the popular Paradym including A.I. designed Jailbreak, a triaxial carbon crown, and an adjustable hosel design, but in a more angular shape that makes the design more confidence-inspiring at address and higher launching.
Fairway woods and Hybrids
Similar to the driver, the Big Bertha fairway woods and hybrids have been specifically designed for extreme forgiveness and high launch.
The fairway woods feature an oversized shallow profile to make them forgiving off the tee and easy to elevate from the fairway where most golfers struggle to get the ball in the air consistently. To further help with consistency the fairway woods use more progressive lengths between clubs to help with distance gapping and improve control.
Big Bertha Fairway Woods
The hybrids offer high launch and forgiveness thanks to precision-located tungsten through the available lofts to help approach shots fly higher and land at more consistent distances.
As far as technology is concerned the fairway woods and hybrids share a lot of similarities, including Callaway’s opti-fit adjustable hosel (3 and 5-woods and all the hybrids), A.I. designed jailbreak faces and batwing technology to maximize ball speed for the target player, along with center of gravity locations to help reduce unwanted fades and slices.
Big Bertha Hybrids
Irons
With cutting-edge A.I. technology, the Callaway Big Bertha irons offer effortless distance and maximum forgiveness for golfers look to get the most enjoyment on the course.
This is achieved with help of precision tungsten weighting inside and outside of the head to progressively push the center of gravity lower through the set to increase launch and stopping power. There is up to 43g of weight inside of the irons and up to 11g on the outside badge to place it as far away from the face as possible to boost MOI and distance control.
A wide sole and topline inspire confidence and a longer blade length once again helps create exceptional forgiveness. To round out the design and provide golfers with an outstanding feel and acoustics without sacrificing distance and ball speeds, the Big Berth irons feature Callaway’s patented urethane microspheres. Finally, the set is finished in a premium ultra-durable black smoke finish.
Big Bertha Irons
Big Bertha Irons/Hybrids Combo Set
Prices and availability
The new Big Bertha driver is priced at $499, while the fairway woods are $299, and hybrids are $259 each. The Big Bertha irons are available in a stock 6-piece set and are priced at $999.99 in steel and $1099 in graphite. Presale for the full line starts April 21st.
Want to overhaul your bag for 2023? Find a fitting location near you at GOLF’s affiliate company True Spec Golf. For more on the latest gear news and information, check out our latest Fully Equipped podcast below.
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