First Look

Irons
Cobra 3DP MB 5-iron.

I was terrified of this blade 5-iron. But 1 swing changed everything | Fully Fit 2026

Fully Fit 2026 participant and GOLF associate gear editor Jack Hirsh breaks down why he can’t live without his new Cobra 3DP 5-iron.
Putters
6 putters tested furing Fully Fit 2026

6 putters our staff loved during testing | Fully Fit 2026

After six full-bag fittings at each of the major golf equipment manufacturers, these putters passed the test for our Fully Fit panelists.
Wedges
Fully equipped wedge selections.

The 6 wedges our staff loved during testing | Fully Fit 2026

After six full-bag fittings at each of the major golf equipment manufacturers, these wedges passed the test for our Fully Fit panelists.
Club Fitting
Srixon Fully Fit 2026

Srixon’s Z-Star golf balls make for interesting test | Fully Fit 2026 Ep. 6

On the final episode of GOLF’s Fully Fit club fitting trip, the gang heads to Srixon for a final test of ZXi irons and Z-Star golf balls.
Irons
FullyFit 2026 iron sets.

The 6 iron sets our staff loved during testing | Fully Fit 2026

After six full-bag fittings at each of the major club makers, these are the iron sets our Fully Fit 2026 panelists chose for their bags.
Club Fitting
Fully Fit Callaway.

Callaway’s new Quantum driver is how fast? | Fully Fit 2026 Ep. 5

On the second-to-last episode of GOLF’s Fully Fit 2026, the team got to experience firsthand just how fast the Quantum driver really is.
Hybrids
Fully Fit utilities and hybrids.

The 8 hybrids and utility irons our staff loved during testing | Fully Fit 2026

After six full-bag fittings at each of the major club makers, these are the hybrids our Fully Fit 2026 panelists chose for their bags.
Drivers
Amateur Brandon Holtz of the United States plays a stroke from the No. 5 tee during a practice round prior to the Masters at Augusta National Golf Club, Wednesday, April 08, 2026. (Photo by Simon Bruty/Augusta National/Getty Images)

Inside the last-minute dash to get this Masters competitor’s driver… from a museum

Brandon Holtz needed to get his old driver back at the Masters. The only issue was that it was at the USGA Museum.
Balls
Chairman of Augusta National Golf Club and the Masters Tournament Fred S. Ridley speaks to members of the media in a press conference prior to the start of the 2026 Masters Tournament at Augusta National Golf Club, Wednesday, April 08, 2026. (Photo by Joe Toth/Augusta National/Getty Images)

‘Failure’s not an option’: Augusta National chairman reaffirms club’s rollback stance

Augusta National chairman Fred Ridley reaffirmed the club’s position on golf’s rollback and called on the game’s stakeholders to act.
Gear
A male golfer swings a club. Insets show close-ups of a wedge, a golf ball with Titleist 1, and a metal driver club from his golf bag. The golfer, resembling Cameron Young, wears a white cap and navy shirt, with trees blurred in the background.

Cameron Young’s bag is constantly evolving. Dive into how he got here | Bag Spy

Cameron Young’s bag of Titleist gear has been meticulously optimized to take advantage of his strong ball flight. Take a dive into his clubs.
Apparel
A collage of golf-themed clothing and accessories on a green background, featuring the best looks from The First Major—shirts, a cap, a belt, a golf shoe, and a Masters caddie jumpsuit with Scheffler and the number 1.

These 8 amazing Masters-themed looks will have you Augusta ready

The Masters sets the standard not just in golf, but in style across all of sports. For standout, Augusta-inspired fits, we’re tapping into the First Major Golf Fan Collection from PGA TOUR Superstore, where championship style can be found
Shoes
A collection of various golf shoes, including the best Jordan golf shoes in white, green, blue, and gray styles, displayed on a gradient blue background with side, top, and sole views.

Our favorite Jordan golf shoes turn heads on the course and off

The latest Jordan brand golf shoes max out on both style and performance. These are the models you need on your feet right now.
Accessories
Three golf tech devices: a black and white Garmin laser rangefinder, a white GPS golf watch displaying a course map and stats, and a smartphone showing a detailed digital golf course layout and scores.

Garmin rangefinders, watches and more now available at Fairway Jockey

Need a new golf watch or rangefinder? Garmin devices are now available at Fairway Jockey. Shop for your favorite now!
Apparel
Sun Day Red Icon Chain Stitch Hoodie with the Crosswind Polo in Rose

Sun Day Red debuts ‘Spring Traditions’ collection for Masters week

Tiger Woods’ brand, Sun Day Red, dropped its new “Spring Traditions” collection for Masters week. Check it out here.
Putters
A golfer in black clothing and a cap crouches on the green, holding a putter. An inset shows a close-up view of the putter’s head resting on the grass.

Tommy Fleetwood’s hat isn’t his only new addition this week | Tour Report

Tommy Fleetwood is making a change with his putter. But it’s not a new model. In fact, the new wand is the exact same spec. Here’s what’s new.
Drivers
Titleist GTS

Titleist GTS drivers make big splash with this surprising model | Tour Report

Titleist launched their new GTS drivers on the PGA Tour this week and one model got a big share of the early adopters.
Irons
Sungjae Im of South Korea prepares for a shot with his caddie on the tenth hole during the first round of THE PLAYERS Championship 2026 at THE PLAYERS Stadium course at TPC Sawgrass on March 12, 2026 in Ponte Vedra Beach, Florida.

Why Sungjae Im finally switched to Titleist’s ‘Faster Player’s Iron’ | Tour Report

Sungjae Im just returned to the PGA Tour after injury and is doing so with his first iron change since his rookie season.
Drivers
Scottie Scheffler of the United States plays his shot from the sixth tee during the first round of the Arnold Palmer Invitational presented by Mastercard 2026 at Arnold Palmer Bay Hill Golf Course on March 05, 2026 in Orlando, Florida.

Looking at the stats behind Scottie Scheffler’s TaylorMade Qi4D debut | Tour Report

Scottie Scheffler made his long awaited move to the TaylorMade Qi4D driver. Here’s how his first round went.
Putters
Prototype LAB and Bettinardi putters.

Prototype putters galore at the Cognizant Classic | Tour Report

While it was a quiet week for changes on the PGA Tour, lots of new prototype putters launched at the Cognizant Classic.
Wedges
Tom Kim of South Korea on the first hole during the first round of The Genesis Invitational 2026 at Riviera Country Club on February 19, 2026 in Pacific Palisades, California.

This unique Riviera feature had Vokey’s Tour reps busy | Tour Report

With Riviera having unique Kikuyu grass around its greens and heavy rainfall, Vokey Tour reps were busy figuring out wedge tweaks.
Drivers
Min Woo Lee of Australia tees off the fourteenth hole during the second round of the AT&T Pebble Beach Pro-Am 2026 on February 13, 2026 at Pebble Beach Golf Links in Pebble Beach, CA.

Callaway’s protoype Quantum TD-TD driver makes a big debut | Tour Report

Min Woo Lee was one of two Callaway staffers to game their new Quantum TD-TD driver at Pebble Beach during a quiet week of gear changes.
Drivers
Titleist GTS Drivers.

Why companies go for one- or two-year release cycles | Fully Equipped

On this week’s episode of GOLF’s Fully Equipped, Jake and Johnny discuss why some companies have one- or two-year release cycles for drivers.
Drivers
Four different golf driver clubheads displayed against a blurred green background, each showcasing distinct designs and branding elements in a grid layout.

Is the type of driver head dying a slow death? We explain | Fully Equipped

On this week’s episode of GOLF’s Fully Equipped, Jake and Johnny discuss the changing use cases for LS drivers.
Balls
The Yards

This is why on-course ball testing is so important | Fully Equipped

On this week’s episode of Fully Equipped, Jake Morrow breaks down why it’s so important to test golf balls on the course.
Club Fitting
Fitting with Ai

Can AI fit our 2 biggest gear heads? | Fully Equipped

On this week’s episode of the Fully Equipped Podcast Johnny Wunder and Jake Morrow explored the AI fitting rabbit hole.
Irons
Cobra 3DP irons.

This is the endless potential of Cobra’s 3DP Iron program | Fully Equipped

On this week’s episode of GOLF’s Fully Equipped, Johnny and clubfitter Bryan LaRoche discuss the potential for Cobra’s 3DP iron program.
Drivers
Callaway Qauntum TD Max driver.

Why this driver does so well at popular fitting house | Fully Equipped

On this week’s episode of GOLF’s Fully Equipped, Johnny and club fitter Bryan LaRoche discuss the year’s best-selling drivers.
Putters
L.A.B. Golf Link 2.2 and 2.1 putters.

First impressions of L.A.B. Golf’s new Link 2.1 and 2.2 putters | Fully Equipped

On this week’s episode of GOLF’s Fully Equipped, Johnny and Jake give their first impressions of L.A.B. Golf’s new Link 2.1 and 2.2 putters.

Gear Videos

Exploring Extremes with the ProjectX Titan | Fully Equipped

Johnny Wunder and Jake Morrow break down why they have found the new ProjectX Titan shaft so interesting to test.