Upstart company wants to make you premium golf clubs for budget prices

The modus operandi behind Vancouver-based Haywood Golf (haywoodgolf.com) is a simple one—make golf friendlier, hipper and more fun. For company founder Josh Haywood, the way to accomplish all three objectives was to remove one of the barriers to entry: the cost of buying a new set of clubs.

The result: a direct-to-consumer equipment brand with products costing as low as $99 (wedge) and $650 (seven clubs).

The wedges are forged from carbon steel with CNC-milled grooves for precise control, while the irons feature a two-piece construction that marries a stainless-steel body with an even firmer stainless-steel face for increased ball speeds.

The standard finish is raw stainless steel (gearheads rejoice), but if you prefer something that has a bit of an edge, a black PVD should put a smile on your face.

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