Burns went from Odyssey's Microhinge insert (L) to Ai-One at the Tour Championship.
GOLF
Odyssey Tour reps are used to hearing the words “No thanks” from Sam Burns over the years. No matter how much time and effort they put into building a new putter to his specifications, there’s a good chance it’s getting kicked back after initial testing.
Go all the way back to when Burns turned pro in 2017 and you’ll find an Odyssey O-Works Black 7S mallet with the same Microhinge insert in the bag. No matter how many times Burns has tried to like a different putter during his pro career, he’s always come back to O-Works Black 7S.
His history with the putter highlights the importance of a recent switch to Odyssey’s new Ai-One 7S at the Tour Championship — also known as the final event of the playoffs. As Burns recalled on GOLF’s Fully Equipped podcast, the putter change in Atlanta threw everyone for a loop, Odyssey’s Tour reps included.
Odyssey Ai-ONE #7 S Putter
These Odyssey Ai-ONE putters feature our Ai-ONE insert which delivers more consistent ball speeds, even from off-center hits, leaving putts closer to the hole.
AI-ONE INSERT
Designed using Artificial Intelligence, we’ve created contours on the Aluminum backer of the insert which we co-mold to a White Hot Urethane striking surface to promote consistent ball speed across the face with the classic White Hot feel that Tour players and amateurs love.
Ai WINDOW
Our designers and engineers developed a Panlite window, which is a unique automotive grade polymer, that allows us to showcase the unique topology of the back of our insert.
SL 90 SHAFT
A lightweight steel shaft with 20-30 grams (depending on the grip) of counterbalance weight in the butt end. This is an evolution of our Stroke Lab weighting that will appeal to even more golfers.
UNIQUE NAVY BLUE PVD FINISH
These putters all feature a beautiful navy blue PVD finish that really sets them apart and gives them a premium look.
INTERCHANGEABLE FRONT WEIGHTS
Available in 5, 10, 15 and 20 grams these removable weights allow you to dial in your head weight to your exact preference.
At the times Burns was contemplating a switch, his gamer had gone cold.
“I spent time on the [Callaway Tour] truck a couple weeks before [the Tour Championship] looking at some putters,” he said. “Didn’t have a lot of confidence in my current putter. I’d been putting well but just had a couple of weeks where the ball wasn’t going in the hole.”
That’s when Odyssey reps handed him an Ai-One 7S to get his initial thoughts. The head was nearly identical to his O-Works Black 7S, but the insert was markedly different, which gave Burns pause. Feel is incredibly important to pros. But Burns needed a spark, so he decided to give it a shot on the truck’s state-of-the-art putting green.
“I’ve looked at a lot of putters, but I’m usually like, ‘I don’t really like it,'” said Burns. “I tried it a couple of times on the truck and really liked it. It looked good and felt good, so I took it out on the putting green to see what happened.”
It didn’t take Burns long to notice there was something special about Ai-One. Less than an hour after he started rolling putts on the practice green at East Lake, Burns did the unthinkable and asked if he could use the putter in competition — a request that reps initially took as a joke.
“I started hitting some shorter and longer putts and there was something about it — the consistency and how it felt — that seemed like even the ones I mishit were going really similar to the ones I hit in the middle,” he said. “It was nice to see. In the 30 or 45 minutes I spent on the putting green, I started gaining some confidence. I asked them if I could use it and they thought I was joking. I said, let’s do it. I’ve had it in the bag ever since.
“The initial look was my exact putter, but with cleaner lines. Looks are a big thing for me. To go from testing to using something different in less than an hour is something that doesn’t happen very often for me.”
Burns hasn’t looked back since he made the switch. He went on to finish T9 at the Tour Championship while ranking 6th in SG: Putting. Burns plans to make one final start tis year at the Hero World Challenge and based on the way things have gone so far with Ai-One, it’s likely his new putter will still be in the bag.
Jonathan Wall is GOLF Magazine and GOLF.com’s Managing Editor for Equipment. Prior to joining the staff at the end of 2018, he spent 6 years covering equipment for the PGA Tour. He can be reached at jonathan.wall@golf.com.
