Balls

Tricky Rickie: TaylorMade’s TP5 pix golf balls feature Fowler-designed flair

TaylorMade TP5 Pix golf ball

Rickie Fowler has been moonlighting as a product designer since he signed a golf ball deal with TaylorMade last year.

Seriously.

From the moment the ink dried on his contract, the 31-year-old began the process of helping reimagine the company’s TP5 Pix design. The updated 2020 TP5 Pix now in Rickie’s bag (there’s a TP5x version as well) offers some new bells and whistles that’ll appeal to golfers of all stripes, including a Clear Path alignment that combines a new side stamp with multicolor, high-contrast graphics — triangular in shape — to create a more consistent, visible line for feedback before the stroke.

FIRST LOOK: TaylorMade’s 2020 pix golf balls, co-developed by Rickie Fowler
By: Andrew Tursky

Once the ball comes off the putter face, the orange and black graphics — a color nod to Fowler’s alma mater, Oklahoma State — provide you with a better idea of how well the ball was struck and the constancy of the roll.

Plus, they just look cool, which counts for a lot nowadays. You can thank Rickie for the fresh take on a design that’s taking the industry by storm.

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